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Santa
Barbara Family Life (SBFL) is a free monthly magazine
serving the Northern and Southern counties of Santa Barbara and
surrounding areas with a readership of 60,000+. Launched in June
of 1998, the publication has become known throughout the area as
one of the best magazines for finding out what's happening in the
community. And now, with our website finally in operation, we are
excited that we can share our magazine with our readers electronically.
The
original idea for the magazine is the creation of Nansie and Bob
Chapman, who published a successful children's magazine for several
years in Los Angeles called the Howee Mouse Gazette. When
the Chapman's decided to move back to Nansie's hometown of Santa
Barbara, publishing another magazine seemed like the perfect way
to utilize Nansie's psychology and writing background in combination
with Bob's graphic design training. This time they wanted to include
the entire family. As soon as Nansie's childhood friend, Marty Zicherman,
heard about the idea, she jumped in and helped with advertising
sales and became part of the partnership.
In
1999 Michael Vizzolini joined the SBFL
family, bringing with him an interest in developing an entertainment
section and contributing his expertise and background in marketing
and editing. Thanks to Michael, our entertainment section makes
what's happening on the local scene easy to decipher as it summarizes
what we feel are the "hottest" things happening in the area.
Numerous
writers and professionals from various fields have contributed to
the magazine since it's conception, with local author Jack Canfield
providing a monthly column of extracts from the Chicken Soup
for the Soul books. However, the heart of the magazine is still
created every month by the four core members - Nansie, Bob, Marty
and Michael. And, to show that it really is a family affair, Nansie's
mom, Becky Marcus, has assisted with copy editing from the beginning.
She still reads through all the pages every month catching as many
errors as possible not picked up by spell check!
So
what is the philosophy behind the magazine? Our families form our
most basic and important relationships and help mold our views of
the world. We believe educational information, which can assist
family members with creating healthy, happy relationships, benefits
all of us. So, that's what we are all about. a resource that not
only educates and entertains its readers, but also connects families
to other members, events, activities and businesses within our community.
We focus on the "good things" happening around us all the time.
We want you to have a continual experience that Central and Southern
California is a pretty great place to live!
So
whether you are single living alone with your pet, a married couple
with children, a senior sharing an apartment, or any other combination
of "family," you will find the material in this magazine uplifting,
entertaining, educational and just plain old fun! SBFL
has something for everyone!
We
hope you will enjoy our efforts along with those of Arba Ayakatubby,
Jr., who designed our website and continues to work diligently updating
the material monthly.
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